The Most Asked-For Beauty Gifts in Every State
Anastasia Beverly Hills sweeps the nation as the most popular beauty brand.
‘Tis the season for loved ones and holiday gifting. Topping lots of lists this year are the biggest names in beauty. We couldn't wait to peruse the "nice" list and find out what beauty brands Influensters across the nation are really asking for. So, we conducted an online poll with 4,065 women to find out what beauty brands they want flying off the shelves into their stockings this holiday season.
The beauty brand that took home the most number of votes across America is one of the most buzzed-about beauty company on the internet—Anastasia Beverly Hills. With the bold brow trend making a comeback in 2016, it is no wonder that US women want to be spoiled with gifts from a brand that has long been synonymous with brow products.
In second place for total number of votes, Urban Decay proves to have a cult following from makeup junkies. A brand that started out as an indie favorite unconcerned with perfection or rules, has now become a wild hit with millennial women. The brand’s Naked Eyeshadow Palette has been dubbed the most popular eyeshadow in the world.
MAC Cosmetics, a classic across generations of women, came in third for total number of votes. As one of the top global makeup brands best known for its signature lipsticks, MAC has made a conscious effort to target the younger audience with the opening of youth format stores. It perhaps comes as no surprise that this brand has strong staying power in the beauty industry.
Regionally, while Anastasia was the winner across the Northeast, South and West while it Urban Decay that won the heart of the Midwest.
Here are the beauty brands your loved ones most want to receive this holiday season, state-by-state:
Alabama MAC Cosmetics
Alaska Too Faced Cosmetics
Arizona Anastasia Beverly Hills
Arkansas e.l.f. Cosmetics
California Anastasia Beverly Hills
Colorado MAC Cosmetics
Connecticut Anastasia Beverly Hills
Delaware Urban Decay
Florida Anastasia Beverly Hills
Georgia Urban Decay
Idaho Urban Decay
Illinois Urban Decay
Indiana SEPHORA COLLECTION
Kansas MAC Cosmetics
Kentucky Urban Decay
Louisiana Urban Decay
Maine Anastasia Beverly Hills
Maryland Kat Von D
Massachusetts Kat Von D
Michigan Urban Decay
Mississippi MAC Cosmetics
Missouri Benefit Cosmetics
Nevada Urban Decay
New Hampshire Maybelline
New Jersey Anastasia Beverly Hills
New Mexico SEPHORA COLLECTION
New York Anastasia Beverly Hills
North Carolina Anastasia Beverly Hills
North Dakota Too Faced Cosmetics
Ohio Urban Decay
Oregon Too Faced Cosmetics
Pennsylvania Urban Decay
Rhode Island Benefit Cosmetics
South Carolina Too Faced Cosmetics
South Dakota COVERGIRL
Tennessee Urban Decay
Texas Anastasia Beverly Hills
Utah Urban Decay
Vermont BECCA Cosmetics
Virginia Urban Decay
Washington Anastasia Beverly Hills
West Virginia SEPHORA COLLECTION
District of Columbia tarte cosmetics
A little more info:
These are some of the key findings from an Influenster survey conducted from Nov. 24 - Dec. 5 2016 with a total of 4,065 completes and a sample of 4,065 users across all ages (18-24: 41%; 25-34: 40%; 35-44: 13%; 45 and over: 6%) with heavy social media usage (On 2+ social media channels: 99%). Average age of respondent: 28. The survey was conducted online in all 50 U.S. states and the District of Columbia. The margin of sampling error is +/- 1.54 percentage points.