Makeup Minimalists Rejoice: The Guide To No-Makeup Makeup

You woke up like this.

Julia H.
ByJulia H.

Makeup means something different for everyone. For some, it’s self expression— different lashes for different days, different lipsticks for different moods, and shadows that match your outfits. For others, makeup is minimal — concealer here, a brow gel there, and viola! If you’re a makeup minimalist, you’ve come to the right place. Check out our guide for a fresh face.

Step 1: Prep Skin

Complexion is the base of all makeup — whether you’re doing a full face or a day of light makeup. Be sure your skin is cleaned with a cleanser that works for you, and after you apply your morning serums and moisturizer, be sure to protect and prime.


If you don’t wear SPF everyday, start now.  It’s easy, too, with so many products nowadays that have SPF built right in! Even if you’re sitting inside, UVA and UVB rays are in constant contact with our skin. For a youthful, healthy complexion that lasts a lifetime, SPF is the easiest thing you can incorporate in your routine. If you don’t have a moisturizer or primer with SPF built in, consider researching sunscreen that works well with your skin.


Loreal Revitalift SPF 30


Supergoop Unseen Sunscreen SPF 40



If you’re putting anything on your face, be sure to prime first. Even on light days, priming will ensure your skin grips any products you apply and keeps them from moving or looking cakey throughout the day. Can’t have a no-makeup makeup look when our concealer isn’t blending into our complexion now, can we?


Benefit the POREfessional Primer


Tatcha The Silk Canvas Primer


Step 2: Enhance Your Complexion


For no-makeup makeup days, tinted moisturizers will give you an even amount of coverage while letting your skin still breathe.

Laura Mercier Tinted Moisturizer Natural Skin Perfector


Nars Pure Radiant Tinted Moisturizer



Now that your skin has a good base, utilize a concealer to perfect any places that might need extra coverage. Covering blemishes, dark spots, or under eyes with a concealer but leaving the rest of your skin alone will give you a flawless complexion without layering too much on your whole face.



Nars Radiant Creamy Concealer


Becca Cosmetics Light Shifter Brightening Concealer


Color and Contour

For most makeup minimalists, this is where we’d hit the breaks - but adding a flush of color to cheeks doesn’t have to be a process. Cream formulas give a fresh and dewey flush of color without any heavy application, keeping your complexion looking natural. Top off your cheeks with a brush of light bronzer if you feel like adding additional structure!


Stila’s Convertible Color


Glossier Cloud Paint


Rimmel Natural Bronzer


Benefit Cosmetics Hoola Bronzing Powder


Step 3: Eyes

No cat-eye, no problem. Adding a coat of mascara and grooming your brows is all you need to slay those Zoom meetings!


Charlotte Tilbury Pillow Talk Push Up Mascara


Too Faced Better Than Sex Mascara


Anastasia Beverly Hills Brow Wiz


Glossier Boy Brow

Step 3: Spray & Stay

Even when you’re applying with a light hand, setting your makeup is important to keep it looking fresh. Spray your face with a setting spray to lock in your products, then finish off with translucent powder for extra hold.

Extra credit: use a setting spray and powder with built-in SPF!

Coola Face Makeup Setting Spray SPF 40

Urban Decay All Nighter Setting Spray


Laura Mercier Invisible Loose Setting Powder


Supergoop! Invicible Setting Powder SPF 45

Do you wear makeup everyday? If so, do you keep it natural or go for the cat eye? Spill your makeup bag must haves in the comments below!

About the Author
Julia H.
Julia H.
Social Media Manager @ Influenster
Wendy F. and 376 Influensters liked this
Add a comment (162)
Show more comments