When you think of haircare, typically natural doesn't come to mind. But not anymore, thanks to one business woman turned beauty guru. In this week's Indie Beauties, we're sharing with you the amazing story of how Kuen Rameson of GLOSS Moderne is changing the luxury hair game.
What was your first job in the beauty business?
"This is it! I was previously in Wealth Management at UBS for many years. I feel so fortunate to now have my work be my passion!"
What was the biggest challenge you faced starting out?
"Building connections in the beauty business. I had no contacts, but the industry is small—and I was welcomed with open arms by a few key people who took me under their expert wings."
What inspired you to start your own company?
"All of my wealth management clients (who were extremely successful) founded companies doing something they truly loved. They inspired me to truly look at what I loved to do."
You're very adamant about retaining the luxurious qualities of haircare with clean, safe ingredients. Why is this a must for you?
"Being super into health and nutrition, I was always on the search for cleaner, more natural beauty products that were still efficacious and luxurious. I discovered most companies didn’t do this because of cost, and I found out you can definitely have both! I eat clean and feel strongly about exercise and wellness—and what you put on your body is every bit as important!"
Coconut oil is the heart of your line. Can you explain your love affair with the ingredient?
"I LOVE coconut oil. I use it daily to oil pull every morning, remove my makeup at night, and it’s my cooking oil of choice. Coconut oil has so many health benefits, so I knew I had to incorporate the highest quality of cocos nucifera (coconut oil) into Gloss Moderne."
What would you say to someone who says adopting a natural beauty routine is too hard?
"Start small and keep making progress. Every little thing you can do to clean up your beauty routine means less toxins your body has to deal with on a daily basis. Take one thing at a time, like toothpaste or deodorant or shampoo, and then before you know it, you will have made huge improvements."
Where did you see yourself at 20?
"Oh, wow, I was really just into having fun in college, although even then my friends and I were super into being healthy and fit. And I really loved beauty products too—I would eat like a bird, so I could spend my money on the best skincare, cosmetics and haircare!"
Where do you see yourself in 20 years?
"I’m looking forward to traveling a lot and seeing the world with my children. And I’d love to stay in the beauty industry by founding and building more niche beauty brands."
What empowers and fulfills you as a businesswoman?
"My first career was in the stock market, so I can definitely hang with the guys and hold my own. I would say, knowing that it doesn’t matter what sex you are, what age you are or where you came from—you can succeed at anything you set your mind and heart on doing. And it’s so fulfilling being a special role model to my children so they grow up feeling strong and courageous."
What is the best business advice you've received?
"Do what nobody else will do… and you’ll live like nobody else will live. Meaning put in the effort, be smart and at the right time, it will happen."
What is the best beauty advice you've received?
"Take the best care of yourself—it’s a gift you yourself. If you look good and feel good, it will resonate throughout all the other aspects of your life."
What accomplishment are you most proud of?
"My two children: I have two boys who are really, really good boys. They mean the world to me!"
What is one piece of advice you'd give other women looking to break into the beauty business?
"You can do it… and go for it!!! It’s so rewarding, and you can truly touch the lives of so many people in a small but meaningful way."
What are the top three products from your line you can't live without?
"Our shampoo, conditioner, and masque. I use the shampoo daily and the conditioner all days but one, which is Sunday when I use our masque. Gloss Moderne is something very special that I enjoy every single day."
Have you tried Gloss Moderne? Share with us your favorite products!