KVD's New Brush is a Sephora Sell Out

Fun fact: It's inspired by a witch's broomstick.

ByCaitlin M.

It came as no surprise to us this week when Kat Von D launched her new Shade + Light Glimmer Eye Contour Palette and it became an instant success. But what we didn't see coming was that the accompanying new launch, the Glimmer Effect Eye Brush, would be the true sleeper hit.

kat von d Glimmer Effect Eye Brush

The new Glimmer Effect Eye Brush actually sold out on Sephora.com—the palette is still available FYI. What makes the brush so special you might ask? Well, it's designed specifically for all your glittering needs. The fluffy density of the brush bristles makes it the ideal tool for applying glitter—loose or pressed in a palette. In fact, it boasts optimized glitter dispersion for "maximum glimmer and minimum fallout" a.k.a. the dream. Basically, you won't have to worry about as much fallout or glitter getting in places it's not wanted. Fancy, huh?



Although the bristles are what make this brush a makeup lover's dream come true, the handle is also worth mentioning. It's ergonomically designed for control and has a tapered end that can be used a mixing spatula or a guide for you eye liner. Oh and the best part—it was inspired by a witch's broomstick. Fun!

Both the Glimmer Effect Eye Brush and Shade + Light Glimmer Eye Contour Palette launched this week at Sephora and Sephora.com for $49 and $24, respectively.

What's your favorite Kat Von D product? Share with us your picks below!