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The Five-Minute Face from Joe Fresh Cosmetics
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The Five-Minute Face from Joe Fresh Cosmetics

Budget beauty buys ahead!

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You might be familiar with stylish and affordable clothing brand Joe Fresh, but did you know that they also have a line of cosmetics? The beauty line went through a reformulation last year and launched some new products. And with all items coming in at $18 or less, you can update your makeup routine without spending a fortune. Scroll on to see our picks for a total five-minute face!

Step 1: Face

joe fresh foundation

With three foundations of varying formats and coverage to choose from, you can create your perfect base. Try the Sheer Tint for a lightweight, oil-free tinted moisturizer that gives you an even complexion. Sheer Tint is available in a range of shades and comes in two different finishes: natural and matte.

Step 2: Cheeks

joe fresh blush

Choose from a selection of powder and cream blushes and highlighters when it comes to your cheeks. Try applying a pink or peach powder blush to the apples of your cheeks for a youthful and fresh glow!

Step 3: Lash line

 8HR Waterproof Kohl Eyeliner

 Define your lash line with a liquid or pencil eyeliner. Try the 8HR Waterproof Kohl Eyeliner for definition that lasts all day.

Step 4: Lashes

Lash Plump Volumizing mascara

Add volume, length, or drama thanks to five mascaras to choose from. Try the Lash Plump Volumizing mascara to create volume and amplify your lashes!

Step 5: Lips

joe fresh lip cream lipstick

Choose from cream, matte, liquid, and sheer lipstick formulas. Mix up your finish to have fun and change your lip look often! Try the Cream lipstick to add a bold pop of colour—and this completes your Five-Minute Face.

With a wide selection of products in the Joe Fresh Cosmetics range, you can create endless combinations of The Five-Minute Face. Other products that we love from this line are the CC Translucent Pressed Powder, Tinted Brow Fix, Highlighter Stick and the Tinted Lip Balm.

joe fresh

Joe Fresh Cosmetics are available at Shoppers Drug Mart, Loblaws, and Superstore.

Which Joe Fresh beauty products are your favorite? Share with us in the comments section!

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