Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

The Best Drugstore Powder Foundations: 82K Reviews
Prev
Next
The Best Luxury Liquid Lipsticks: 510K Reviews
Whoa—A Fragrance Paintbrush Exists
Courtesy Jo Malone/Instagram
50

Whoa—A Fragrance Paintbrush Exists

Game. Changer.

Share Tweet Pin

We're used to seeing cleansers in unique stick forms, but we definitely didn't expect to see our other fave beauty product—perfume—in a stick form. But that's just what we spotted this week on Sephora. Jo Loves dropped new clickable paintbrush perfume. Let us explain.

 

The new Fragrance Paintbrush from Jo Loves is a pen-like tube of fragrance with a brush on one end and a click on the other. Simply click the button à la click pen style and the brush is flooded with fragrance. You then apply the fragrance to your desired area by painting it on. Obviously you don't have to be a perfumer to know this is an entirely new way to get your scent on! 

We're loving the idea of a brush on application for more precise, concentrated scent say on your neck or behind your ears. And let's be honest, there's less of a chance of accidentally getting your fave perfume in your eyes or mouth. The new Fragrance Paint Brushes come in four unique scents: White Rose & Lemon Leaves, Pomelo, Red Truffle, and Green Orange and Coriander

Shop the brushes at Sephora for $55 right now. Which scent would you try? Share below!

Join now to gain access to over 20 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us