Beauty News Update: Brand Breakups, New Lipsticks, and More!
Attention beauty-loving Influensters! Big news has popped up within the last 24 hours, and we couldn’t wait to share. Read on for the latest buzz in the beauty biz.
Beauty drama: Kat Von D publicly announced the end of her friendship with Jeffree Star.
After years of making excuses for, and rationalizing Jeffree's inappropriate behavior (including, promoting drug use, racism, and bullying) I can no longer hold my tongue after recent events. I know that over the years, many of you were introduced to Jeffree through me, and regardless if you chose to continue to follow him or not, I just would like to disassociate myself from him and his brand from this point on. I plan on posting a video explanation as to why I felt compelled to make such a statement. But for the time being, I simply want to apologize to anybody and everybody who has ever had to deal with any of his negativity. And yes, with a heavy heart, I will be pulling the shade "Jeffree" from my collection. Sending extra love to everyone out there. ❤️
Kat Von D took to social media her plans to distance herself and her brand from pop singer and cosmetics entrepreneur Jeffree Star. Von D apologized to those whom she introduced to Star and said, “I’d like to disassociate myself from him and his brand from this point on.” To make the announcement more final, she posted a lengthy Instagram post with a “banned” symbol across his face! In addition, she will be pulling Kat Von D Everlasting Liquid Lipstick in Jeffree from shelves.
Kylie Jenner added three new shades to her lip kit.
Calling them her “summer surprises,” Kylie shared introduced three new matte shades to the popular lip kit collection. She posted Kristen, a strawberry red, and Maliboo, a light pink nude. Both will be available July 20th at 3pm PST. She also modeled Ginger, which will be available on July 22nd. Set your reminders in three, two, one...
e.lf. Cosmetics is collaborating with top beauty influencers.
e.l.f. Cosmetics is launching three new limited-edition collections of lipstick, eyeshadow, and blush with top beauty influencers! The products include the Clay Eyeshadow Palette in J.Glow by Jackie Aina, Day to Night Lipstick Duo on Graphic Minimalist by vloggers Tracy and Stefanie, and Ilikeweylie Face Palette in Bunny Blush by vlogger Weylie.
Each product is now available on elfcosmetics.com, but for a limited time only! (Psst and the best part is they're each under $10!)
What do you think of these new launches? Tell us in the comments below!