Ciara has officially signed as the newest Revlon spokeswoman and it’s practically destiny. Fun fact: Her name actually comes from the Revlon Ciara fragrance! Read more about her partnership with the brand and the new makeup she’ll be repping.
“I’ve been a fan of the iconic Revlon brand my entire life,” Ciara said in a statement on October 18. “In fact, my name comes from the Revlon Ciara fragrance. It was a gift given to my mother from my father, and she fell in love with the scent and the name. It’s incredible to think that after all those years I would be joining the Revlon family as the newest Global Brand Ambassador.”
As the Global Brand Ambassador, she will not only appear in cosmetics ads, but will also be the face of the “Choose Love” campaign, which launched back in 2014 to empower women and recognize the infinite possibilities of love.
She’ll also be promoting the brand’s new ColorStay Eye and Revlon Kiss Balms, which will be available in 2017.
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