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You've Never Seen a Brow Product Like Benefit's New Launch
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You've Never Seen a Brow Product Like Benefit's New Launch

Wait until you see it!

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The miracle of multi-use products never ceases to amaze us. Give us a two-in-one—heck, a three-in-one—any day of the week. Not only are do-it-all products practical and cost-effective, but they're also huge space savers. And let's be real, majority of the time they come in wicked cool packaging to make the best use out of their tiny-but-mighty space. The latest (and maybe coolest) use of the multi-action functionality comes in the form of Benefit's Brow Contour Pro ($34 at Sephora).

Benefit had most recently caught the beauty world's attention with their brand new foundation, but it's their legendary brow products that have earned them the loyalty of makeup addicts. Thanks to the nearly 9K Influenster reviews of the Gimme Brow Volumizing Eyebrow Gel and the equally impressive 4.5K reviews of the Goof Proof Eyebrow Pencil, Benefit's brow products are considered some of the best of the best. And their latest launch takes the brow magic we know and love and combines it with wonder of a multi-use product. And this time, we're talking four-in-one

 

 

The launch, which has been teased to a bit on the brand's Instagram, officially drop August 7 as a total package to contour and shape your brow. With a unique click pen-style design that's oddly reminiscent of those multi-ink pens of childhood, this brow product contains four tools in one. There are two shades to fill in the brow for a fuller effect, an "edge definer" to sculpt the perfect arch, and lastly a highlighter to give you the clean finish you crave.

 

benefit brow contour pro

 

Admittedly, the click pen-style is likely best suited for the truly brow-obsessed—four tools is a lot for the average user. But thankfully, the ease of design and the ability to use precisely which tools you want and when allows for even the most novice brow junkie to become a whiz—or at least fake it. Plus, with five color ways to choose from (four shades per pen), you're sure to have enough options to find just the match for you.

The new Brow Contour Pro launches August 7 at Ulta and Sephora for only $34.

Will you be shopping this new find? What's your favorite Benefit product? Sound off below!

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