Influensters already know collaborations are nothing new in the land of beauty. In fact, it seems like just about every week we're learning of a new partnership between a beauty brand and one of our favorite beauty YouTubers or Insta-stars. But the latest duo to team up really caught our attention because it's a major first!
Laura Geller—the brand behind our OG highlighter obsession, Baked Gelato Swirl Illuminator ($26.00, Ulta) —announced it was dropping its first-ever product collaboration. And the pro they tapped to be the brand's first collaborator? None other than Alan of @Alannized.
Known as a top beauty influencer and one of the leading men in beauty, Alan is a natural fit for such a legendary brand that's known for its glow-worthy shine. As part of the collab, we'll get two new launches that combine Alan's love of a good highlighter with Laura Geller's cult-favorite illumination. In the Limited Edition Alannized x Laura Geller 2 Piece Illuminator Kit ($28.00, Ulta), you'll get an exclusive golden apricot shade called Tempting Topaz in both a highlighter and lip gloss. The duo will feature a new Hi-Def Glow Illuminator and a Color Luster Hi-Def Top Coat, both in that lovely peach-meets-champagne hue that will look good on a number of skin tones. See them both below up close below.
Gorgeous, right? We're picturing that shimmer on our cheeks, collar bone, and even lids. (Snaps for multi-purpose finds!) As if the topaz sheen wasn't enough to get your highlight-loving heart racing, the price will. The set of both the lippie and highlighter will go for only $28!
We are SO EXCITED TO ANNOUNCE our first influencer collaboration with none other than @alannized! Alan has been such a loyal fan for so long and we’re thrilled to have him create his own highlighter shade! The Alannized kit includes a highlight & a lipgloss in an exclusive shade, Tempting Topaz! It’ll be available for @ultabeauty Platinum Presale on February 23rd & on LauraGeller.com on February 24th! We are SO EXCITED FOR THIS and can’t wait for you all to glow like @alannized !! ❤️👏🏻😍✨✨ #Alannized #AlannizedxLauraGeller #UltaBeauty #MOTD #temptingtopaz #gellerglow #gellerina #gellergorgeous
Although we're getting a little preview of the new collab now, we'll have to wait until the end of the month to shop the goods. Starting February 23, platinum members can shop the duo at Ulta Beauty, while the rest of us will have to wait until February to click "add to cart." Prefer to head to the store? Mark those cals for March 4th, when the limited edition set will land on Ulta shelves.
Mark those calendars, Influensters! Which other Laura Geller products are in your beauty bag? Share your favorites below!