My lips are generally always chapped or dehydrated by the end of the night from all the matte lipsticks and liquid lipsticks I tend to use. I have come across and tested out a variety of lip balms and chapsticks. Nothing beats this. This lipbalm keeps my lips absolutely hydrated, soft and healthy looking. I use this in the night before bed, and also in the morning before I put on my makeup- and it lasts pretty much all day even when I eat/drink I rarely have to reapply. Once my first jar of this finished I thought I could make do with the rest of the lip balms I had, but I really couldn't. Ended up chucking away all my other lipbalmy products and repurchased this! Cannot live without it, and I really hope Elizabeth Arden never discontinue this product!