Smashbox Always On Liquid Lipstick in "Out Loud" is the perfect lowkey Orange to make any light, medium, or deep warm complexion glow. The color's saturation & pigmentation is on-point and it only took one application to my lips to have full coverage.
In my opinion, the sharp-edged doe foot applicator worked against my efforts to create a smooth and fuller lip, but this could just because this is the first Smashbox lip product I've used.
Does this Transfer? Hardly, if any. I did apply, wait for it to dry (1-2 mins) then kiss the back of my hand to get rid of any excess product that could eventually combat the sustainability of the product. No smudging, or roll off/crumbling occurred after that.
Staying power? I kept this on for 3-6 hours and I did find myself WANTING to reapply, but only because I happen to have drier than normal lips, so I did have a line where the product dissolved and my lips began, so I did reapply because that's just my style, but it's not required for this lipstick to stay prominently on them pouts.
Price point: at 24& +tax, is the price worth the payoff? No. That's why I gave it it 3/5, because if I'm going to be paying that much, ya better give me a more accessible/user friendly applicator, and a product that makes my picky af self think twice about busting out that lipstick for a second application 1-2 hours into wear.
I've included UNEDITED photos from my first wear test. If any of you experiment the line of dissolve when you wear liquid lipstick or any lipsticks, then you can understand why I have the 3/5 rating.